e-Commerce and consumer behavior: Why Intuitive UI Matters?

  • Posted by Iris Admin
  • On April 8, 2018
  • 0 Comments
  • AI, Big Data, e-commerce, machines learning, mobile
Global e-commerce sales exceeded $2 trillion in 2017, and are on pace to more than double by 2021. Yet average online conversion rates have remained doggedly low: Fewer than 4% of consumers arriving from desktop browsers buy, and the number is lower still for tablet and smartphone users (3% and 1%, respectively). These are a […]
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